Applications
This content is for Spring ’26. Switch to the latest version for up-to-date documentation.
Consumer Goods exposes a suite of Salesforce applications tailored to retail execution, trading, finance, modelling, and administration. Launch each app from the Salesforce App Launcher (sometimes called the app menu or waffle icon) so users land on the tabs and Lightning pages curated for their role rather than navigating aimlessly across objects.
Together these apps span day-to-day selling, planning, analysis, and oversight while sharing the same account, product, pricing, and promotional data model.
- Retail Execution
- Trade Planning
- Key Account Management
- Post-Sales Operations
- Product Modelling
- Financial Analysis
- Claims Management
- Admin
See also related documentation for Field, Ava, and Studio when you need cross-product context.